Press

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Rocky in the Media

This is a collection of some of the media coverage I have received over the years. Unfortunately, there are some missing pieces as many news companies have decided to scrap their archives.

Press Contact Information

For Rocky:

Rocky Slaughter

17 Sachem Street #3

Boston, MA 02120

(530) 227-6999

fax (781) 303-5119

For Happens, LLC:

Please refer to the

Happens Press Page.

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June 26, 2009 - Rocky Slaughter Considered for Dream Wine Job

June 1, 2009 - California Winery Seeks Multimedia Specialist for A Really Goode Job

PRESS RELEASES

OP-ED / LETTER TO THE EDITOR

PRESS COVERAGE

Redding Native Competes for Dream Job

June 26, 2009 - KRCRTV

REDDING, Calif. - A Redding native is hoping to make a name for himself in the wine industry. The name "Rocky Slaughter" might ring a bell.

Rocky Makes National Debut on MSNBC's The Situation with Tucker Carlson

SACRAMENTO, Calif. - On March 29, 2006 Rocky made his national television debut to explain his plan to change a California State statute that banned the sale of carbonated soft drinks on high school campuses. He argued that the new statute was counterintuitive because students did not learn anything from the ban and some high schools experienced a severe loss in vending machine and sports program sponsorship revenue. >> Watch the video.

Rocky Draws International Attention in Beverage World Magazine

NEW YORK CITY - Beverage World, an international trade magazine, first took notice of Rocky's campaign to change high school beverage nutrition standards on March 17, 2006. In June 2006, Beverage World published a full page article about Slaughter's efforts, a week after former President Bill Clinton announced that his organization and the heads of the beverage industry had decided to take a different approach to the question of available on-campus beverages and their relation to childhood obesity.

S.F. Chronicle: Slaughter Introduces the High School Student Union of California

REDDING, Calif. - The San Francisco Chronicle was the first major newspaper to take notice of Rocky's efforts to require California high schools to use school vending machine beverage choice as a tool to educate nutritional decisions. Slaughter's Student Union drew up plans for a new vending machine that ranked drinks in terms of their nutritional value. He argued that beverage companies had seen no substantial decrease in revenue due to the new policy and that some leaders even admitted that the sale of soft drinks had simply migrated off-campus.

Rocky Entertains Thousands as Lake Shasta Caverns Tour Guide

LAKEHEAD, Calif. - The Ashland Daily Tidings reported about Rocky's summer job at Lake Shasta Caverns. Over the course of two years, Rocky lead thousands of people through a beautiful Northern California cave, and then drove them up and down a 17-percent grade mountain side in a diesel tour bus.

No Bad Deed Goes Unpublished

June 12, 2008 - This editorial examines the possibility that the Redding, California Record Searchlight may have been responsible for the uproar over a high school newspaper article that featured a picture of a student burning a flag.

Don't Steal: The Campus Stores Hate the Competition

September 23, 2008 - This editorial was originally published in the Northeastern Huntington News. It highlights the degree to which a popular campus store price gouges and then passes the blame to shoplifters.

Shasta County is Super Powered on Super Tuesday

February 5, 2008 - This Op-Ed was intended to encourage Shasta County citizens to vote. It provided an explanation as to why a Shasta County citizen's vote had more power than normal on the first Super Tuesday.